As an experienced digital marketer, you’ll understand that the secret to consistent success is in the quality of the products that you are marketing. You’ll work for one of the leading distributors of material handling engineering components for the industrial, manufacturing and warehouse sectors throughout the UK & Ireland.
It’s a trusted brand built on high quality performance and service excellence. An easy sell if there was one.
You will have studied business or marketing and have worked in a previous role with a focus on digital technologies in particular SEO, SEM, email marketing and use of Google platforms.
What you’ll do:
You will be responsible for an ecommerce website including all daily management activities, conducting on and off page SEO activities.
Creation and management of campaigns on Google Ads account including Performance Max, Shopping, Search, Display and remarketing campaigns, optimisation of PPC campaigns to maximise traffic, engagement and return on investment.
Management of all Google platforms including Analytics, AdWords, Search Console and Merchant Centre, conduct market research on products and ecommerce strategy.
Working with divisional management to create lead generation campaigns.
Manage social networks on Facebook and LinkedIn create and executive strategies for email campaigns, liaise with 3rd party agencies.
Produce digital and marketing collateral including flyers, brochures, social media, product specifications and content, produce actionable reporting on campaigns and evaluate the results.
What you will have:
Previous experience in a digital focused marketing role is essential (3 years +)
Commercial ecommerce marketing experience
Demonstrable success in running and managing Google advertising campaigns.
Experience in day-to-day website management and backend administration with hosted platforms
Ability to work under pressure and to work autonomously as well as part of a wider team
Would be great to have (but not essential)
CIM membership
Google Certificates
Experience of using Photoshop
What you’ll get:
· Competitive salary: within the £35k range and a performance related bonus
· Private Health Insurance and other benefits
· Flexible working hours/hybrid working
This is a will be a standalone role with the support from the wider team you will be offered autonomy within the role and the opportunity to be involved in the growth of the business whilst working directly with the MD and 4 Divisional Managers.